3 Secrets to Success in Your Academy

We just wrapped up our Weekly Staff Meeting. I kick these meetings off with an Icebreaker question.This weeks Icebreaker: “What was the best concert you’ve ever been too?” I then jump into Mindset Training.Today’s Mindset Training was on the only 3 things we need to focus on occurring in our business. You could call this […]

Life Happens FOR You, Not TO You.

2015 was the worst business year of my life.  First, I was audited by the IRS. It was almost an entire year of having my accountant on speed dial, my employees being interviewed, and every financial document in my business under a magnifying class. I took action and made sure that my accountant and auditor […]

3 Warning Signs Of A Failing Business And How To Avoid Them

Imagine you decided to put everything on the line to create a new business… all on your own. No mentor. No help. Little capital. You stumble through countless painful hours of hardship with little result. Then you begin to see some real fruits of your labor. You begin to understand and piece together how to […]

💥3 Ways to Build Rapport during a One-on-One Lesson!💥

We all know that when a new family comes in for a one-on-one, we must build rapport with the parent, and we must also build rapport with the student. Now most of you are probably doing an awesome job with the first two steps, but what many of you may not know is that there […]

#1 Voicemail Hack!

📲*DING*📲 Your Academy’s Cell Phone just goes off and you just received a BRAND NEW LEAD from your Website! A rush comes through your body. You turn on your favorite music🎶, take a swig of your coffee☕, and get pumped to make a call knowing that you will be able to change this person’s life […]

(3) Rock Solid Strategies to Boost Your Conversions

“Value, Value Value”  =========================================== You hear everyone preaching about adding more value – to your prospects and members…but how about an actionable game plan to do so?🧐 If you want to learn (3) ROCK SOLID strategies to build value in your Academy before the prospect even steps through your door…then keep reading.📚 Many Martial Arts […]

Top 3 Reasons Why Your School’s Head Instructor Should Be In Shape!

Ok so this might be a loaded topic, but it MUST be discussed for the progression of ALL martial artists. I’m specifically using the word martial artist because as a head coach, professor and instructor, you’re standing up among the centuries of teachers before you and saying, “I want to pass on what it means […]

Do This One Meaningful Act To Build Admiration Among Your Students…

Over the years, through many different arts and schools I have noticed an ultra important tactic successful Coaches, Sensei’s and Professor’s utilize to truly impact the students of their academies. And although this action can enhance your schools tribe, create lasting relationships, help improve your students progress and in turn help retention, many schools still […]

3 Steps To Shooting A Short Video Ad

So there’s been sort of a debate that I’ve seen happening in not only the martial arts industry, but in many industries. It revolves around the question, “Can’t I just use my phone for all my video needs?”. Yes AND No. Thats the truth. What you should be asking is, “What works best to get […]